Around 11 million roses are expected to be brought into Australia in the days leading up to Valentine’ Day on February 14.
Aside from the cost to Aussie farmers who cannot compete, there is an environmental cost.
And then, of course, there is the personal cost.
Fresh rose prices range from around $30 for a single stem to $100 plus for a dozen.
Everlasting, Infinity and Forever roses can put you out of pocket hundreds of dollars.
What if I told you that you could create your own everlasting rose for under $15?